Market & Talent Mapping
Identifying Talent Gaps
Whether it’s a critical hire or a key leadership appointment, identifying the right individual is both time-consuming and complex.
A talent map helps address these challenges before a vacancy arises, improving candidate visibility, refining the hiring process, and reducing both time to hire and recruitment costs. This proactive mapping strategy is central to building long-term talent pipelines and preparing for future workforce needs.
In addition to increasing access to high-quality candidates, talent mapping provides valuable market intelligence including competitor insights, compensation and benefits data, and an understanding of where key skills sit within competing organisations. It also helps define each candidate persona and uncover potential talent gaps.
By partnering with a search firm early, you gain direct access to passive candidates and benefit from a more informed and responsive recruitment strategy. Our consultants act as a true extension of your business, ensuring every candidate is approached with professionalism and purpose.
We don’t stop at offer acceptance. We remain engaged throughout the onboarding process, ensuring a smooth transition and sustained candidate motivation beyond day one.
Know Your Sector with a Market Mapping Strategy
Plan Your Next Hire
Attract, Capture & Transform
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Identify and plan for key hires with clarity and confidence.
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Understand competitor team structures, reward frameworks, and retention strategies to inform your own.
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Know the current market rates for essential skills, enabling accurate workforce planning and budgeting.
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Gain deeper insights into your competitors’ team setups, geographic footprint, and compensation benchmarks.
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Use talent mapping to locate, assess, and compare relevant skills, experience levels, and associated remuneration.
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Build a robust market map to attract high-quality candidates with relevant skills and experience.
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Approach passive candidates with confidence, clearly demonstrating the alignment between your industry specialisation and their precise skillset.
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Provide timely, proactive nudges that highlight the long-term career benefits of specialisation and progression into senior roles.
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Make a measurable impact on your recruitment strategy through structured, insight-driven market mapping and talent engagement.
Keeping an Eye on the Market
Know Your Competitor
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Recognise the valuable skills, knowledge, and industry contacts your competitors gain through strategic new hires.
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Market mapping is no longer a resource-heavy process reserved only for large enterprises—it’s now accessible and impactful for companies of all sizes.
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With modern tools and techniques, market mapping has become faster, more precise, and far easier to integrate into ongoing recruitment strategies.
Know Your Competitor
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Use market mapping to identify key competitors—especially those you admire, aspire to match, or who offer competing products and services.
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Pinpoint companies with employees who possess the specific skills, experience, or specialisations you want to bring into your team.
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Include a diverse mix of company sizes in your mapping strategy to broaden your talent pool and uncover unexpected opportunities.
Focused Intelligence
Focused Research & Targeted Marketing
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Develop a market map tailored to your specific hiring needs and strategic priorities.
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Focus your mapping exercise on only the most relevant functions, teams, or geographies to ensure clarity and impact.
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Concentrate on the exact roles you want to hire for, identifying where they sit across your key competitors and target companies.
Focused Research & Targeted Marketing
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Use online tools and platforms to streamline and accelerate your market mapping efforts.
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Quickly identify competitor roles, job titles, reward structures, team organisation, and current role occupants within your targeted vertical.
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Treat deep-dive mapping as an ongoing process—allocate time for outreach, networking, and relationship building across key segments.
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Consolidate your findings in a structured spreadsheet or mapping/CRM software to enable easy access, segmentation, and future candidate targeting.
Additional Intel
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Use online tools to benchmark salaries for roles similar to those you're planning to hire, ensuring your offers remain competitive.
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Analyse publicly posted roles to estimate likely salary ranges and expectations for future candidates.
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Build a clear picture of the roles you need, competitor activity in the space, potential candidates, salary trends, and geographic focus areas.
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Collaborate internally to define and target roles more accurately, aligning with both business needs and market conditions.
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Begin compiling a list of hard-to-fill appointments and start mapping them—even if you haven’t yet developed a full market mapping strategy.
We are a team of accomplished management and senior executive recruiting consultants based in the Midlands, passionate about connecting the right individuals with the right careers to support long-term success.
Our drive, determination, integrity, and experience are reflected in the high standard of service we provide. Through strategic talent acquisition and asset finance talent solutions, we consistently deliver where others fall short, offering bespoke recruitment strategies for global industry leaders across complex and competitive markets.
Our proven 'Pure Search' and mapping process identifies and secures top-tier candidates worldwide, meeting the growing demand for exceptional leadership talent. Our clients trust us to attract their competitors’ most valuable people, enhancing their talent pool, filling critical skills gaps, and supporting growth through sustained competitive advantage.